Early 20th Century "J-E" Storage Battery Flange Sign poster This lamp features a 12"

This lamp features a 12" long mounting arm attached to a 23" long articulating arm

There are six spring-loaded

The tin litho sign is housed in a steel frame that includes two curved feet for self-standing

The pedestal gives way to an ornate

AB - 104105 - 121621

Early 20th Century "J-E" Storage Battery Flange Sign poster This lamp features a 12"c. 1910s 1920s; Jelly Electrolyte Battery Co., Inc. New York Antique flanged service station sign. This piece advertises Jelly Electrolyte, or "J E" storage batteries. The "jelly" eliminated the need for refilling water (a task required with early batteries) and was more dependable in cold weather months as the material didn't freeze. The "jelly" also prevented sulfation, which is a condition that occurs when lead sulfate crystals build up on battery