The Four Factors of Trust: How Organizations Can Earn Lifelong Loyalty Suclass Code_2KI Samantha Kofer is a world

Samantha Kofer is a world away from her former life at New York's biggest law firm

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The Four Factors of Trust: How Organizations Can Earn Lifelong Loyalty Suclass Code_2KI Samantha Kofer is a worldA WALL STREET JOURNAL BESTSELLERA PUBLISHERS WEEKLY BESTSELLERThe essential, data driven blueprint to build trust in your organization. Did you know that trusted companies outperform their peers by up to 400%? That customers who trust a brand are 88% more likely to buy again? And that 79% of employees who trust their employer are more motivated to work (and less likely to leave)? The importance of trust is at an all time highjust as our inclination to