X: The Experience When Business Meets Design Suclass Code_1DJ With a new chapter on

With a new chapter on Social and Mobile Marketing

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As competition and the pace of change intensify

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X: The Experience When Business Meets Design Suclass Code_1DJ With a new chapter onCustomer experience is the new marketing and it's also one of the hottest trends in business right now. Also known as CX, executives, strategists, and agencies alike are learning that the digital customer is notably different than the traditional customers before them. Expectations, the technology they use, how and where they make decisions and what it is they value is forcing strategists to rethink and redesign the customer journey for a multiscreen