Villain Color:Gill Money The perfect tool for any

The perfect tool for any fishing trip

with unparalleled sensitivity and durability

Drop Shot Rig: Ideal for targeting fish suspended above the bottom

This exclusive collaboration between Black Beard Fire and the inspiring team behind the Hard Times Strong Men podcast equips you with everything you need to ignite an adventure

One squirt of this stuff and you'll be whistling Rocky Top on a cool Fall morning breathing in the fresh intoxicating aromas of the Smokies

Villain Color:Gill Money The perfect tool for anyIntroducing the dawn of a new era in poppers for topwater enthusiasts: The Villain. Chug it with one deep pull of the rod tip, walk it with slack in your line and small twitches, or let it spit and sit with two to three short pulls at a time. The versatility of the action is matched with extremely detailed color schemes to succeed in any form of weather, forage, and water clarity. If that wasnt enough, each Villain is equipped with Premium Mustad